Bob is responsible for the implementation of the strategic business plan for Avenida. As founding partner of Avenida Partners, Bob brings over 35 years of experience in the development industry, covering multiple market cycles and a wide spectrum of locations and property types, including both for-sale and rental projects, in-fill entitlements and land development. Senior and age-targeted product lines have included multi-story podium projects, stick built center-hall designs, and clustered low density planned developments. Bob is directly involved in each step of the development process including site selection, municipal entitlement approvals, design, construction, marketing/lease-up, and financing of the projects. He chairs the Executive and Land Committees and participates in the Investment and Operations committees.
Current and past institutional and private equity capital partners have included The Carlyle Group, Istar, CalPERS, Hurst Holdings, Wells Fargo Capital Markets, Strand Capital, Lennar Corp., and Canyon Capital Advisors.
Bob is a graduate of the University of Southern California. Since 2003, he has served on the Board of Huntington Medical Research Institutes, a collective of 9 bio-medical laboratories conducting early stage research and investigation of causes and cures for some of today’s most troubling medical challenges. He has also been past committee chairman of Foothill Family Services, which provides counseling, shelter, and representation to victims and at-risk families of abuse and domestic violence.
RMay@AvenidaPartners.com | P: 949-298-4540 | C: 626-533-9842
Pete brings over 25 years of development industry experience to Avenida’s management team. As CFO, Pete provides management and oversight of finance, accounting, property leasing and operations, risk management, and corporate governance. His expertise includes financial and operational modeling, forecasting, and P&L reporting, as well as oversight of the day-to-day operations. Pete brings a highly valued and unique perspective to the disciplines of finance and cost controls based on his earlier career experiences as a full-scope project manager responsible for both entitlements and construction management. Pete is a key member of the Executive Committee and a member of the Executive, Land, Investment, and Operations committees. A former tri-athlete and avid world-traveler, Pete brings his high level of enthusiasm and dedication to all aspects of his important role as CFO.
Steve has over thirty-five years of diverse real estate experience, including capital markets, enterprise improvement consulting, and residential development. Steve joined Avenida in 2015, bringing valuable experience as a chief operating officer and managing principal in the multifamily industry, as well as the institutional real estate private equity sector. Steve’s areas of responsibility at Avenida include equity and debt capital relationships, sourcing, and structuring, as well as strategic business planning, project underwriting, and organizational development. He also serves on Avenida Partners’ Executive, Land, Investment, and Operations Committees.
Michael brings over 20 years of experience in real estate construction, development, and consulting. He has built a successful residential and commercial real estate career, leading organizations, people, and projects. Recently, multifamily senior housing has become his driving concern. During his career, Michael’s experience in multifamily housing has included garden, wrap, mid-rise, and high-rise—from affordable to luxury and infill to master-planned. Michael began his real estate career working exclusively within designated revitalization zones and partnering with H.U.D. and City redevelopment agencies. He has been successful across multiple platforms and industries
Curtis has over 30 years of diverse real estate industry experience, including development, property management, homebuilding, multi-family, and affordable housing. As Senior Controller, Curtis oversees all aspects of accounting, internal controls, and financial reporting. His experience in accounting processes and procedures, brings an expertise to ensure best financial and accounting practices to equipment management with quality information for decision making. In previous firms, Curtis has held key positions at WNC & Associates, Nation Community -Renaissance, Standard Pacific Homes, Shea Homes, Sares-Regis Group, and MBK Real Estate.
Karen Peel has over 20 years of professional experience in design, operations, and marketing of upscale senior living projects. Her unique expertise in design, development and operations of state of the art senior living communities makes her a key leader on our Avenida Product Development team. Karen’s focus is to ensure community design and operations are implemented with high standards of excellence and to exceed customer expectations in each market we serve.
Dana serves as Avenida's Vice President of Operations, a key position on our senior leadership team. Dana is responsible for Avenida property operations and asset management. She brings over 17 years of multifamily REIT and third party management experience. Her expertise includes pre-leasing, lease-up, and renovation, and repositioning properties of diverse product type and quality. With a proven track record of exceeding performance expectations, Dana is responsible for the strategic direction of property operations, systems, procedures, and personnel. She also serves as the primary Avenida representative for partner and investor reporting.
As Director of Project Underwriting and Investor Relations, John oversees the communications between Avenida’s internal team and the capital markets. His dual experience in land acquisition and real estate finance makes him an effective intermediary between the development team and our equity and debt partners. Every piece of property is unique, and he approaches every asset individually working to find a financing solution that best fits the real estate.
Randy manages brand marketing and marketing systems and processes for Avenida’s portfolio of communities. He works closely with senior leaders and community teams to develop effective sales and marketing strategies, and with creative agencies to produce engaging collateral. Among his responsibilities, Randy directly manages all aspects of the Avenida website, implements email marketing communications, manages Avenida’s CRM administration, and educates new community team members on the Avenida marketing processes. Randy’s expertise in developing and implementing concurrent marketing and sales plans was honed while working with key sales accounts at a luxury travel company and with a large portfolio of communities at a senior living company.
As the community's Resident Enrichment Director, Nikki Jo is responsible for developing and implementing the Five to Thrive resident enrichment program. Before joining Avenida Cool Springs, Nikki Jo was a Director of Client Relations, where she coordinated "lunch and learn" events, social gatherings, company dinners, and client appreciation events. She has also worked as a Studio Manager in the health and fitness industry, where she was able to grow her event skills by partnering with local companies to bring exciting partnerships to her clients, while still instructing groups and individuals alike.
Rob serves as project manager for selected developments and support of Avenida’s land acquisition. As a Project Manager, Rob’s responsibilities encompass the entire development process from concept to construction completion. He is involved in consultant selection, strategic entitlement coordination and management, and contractor selection. He is responsible for completion of due diligence efforts, cash flow, budgets, and project schedules. Rob’s involvement includes identifying and sourcing acquisition opportunities, as well as brokering network relationships. Rob conducts first stage competitive market surveys and penetration analyses, as well as core project financial analyses and development feasibility tests. Rob directly manages and tracks contract performance dates and coordinates feasibility review.
As Project Manager, Matt is intimately involved in all phases of the development process from inception through disposition, including entitlement, design, pre-construction, construction, and lease-up. His responsibilities include the coordination between the respective project consultants and the corresponding internal individuals responsible for each discipline. His daily duties include new market investigation, micro and macro-market analysis, financial feasibility and analysis, land and constructability analysis, due diligence for new opportunities, budget creation and management, as well as overall project scheduling and management. Matt also serves as the primary resource for all project-specific items to both equity and debt partners.
With over 30 years of real estate development and construction accounting experience, Cheri oversees financial accounting, accounts payable, cash disbursements, and payroll. Cheri has worked for a variety of real estate development companies and construction contractors, bringing a seasoned understanding of job-cost reports, insurance requirements, lien law compliance and audit.
